Strategic Vision for Community Impact
How Your Innovation Advisor Enhances Your Strategic Vision for Greater Community Impact
We empower you craft compelling strategic visions with actionable environmental analysis, inspiring impact stories, and rapid idea testing.

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How Working with Your Innovation Advisor Transforms Your Strategic Vision
(1) Environmental analysis: Listen to and systematically learn from the voices of those you serve as well as your team and strategic partners
(2) Impact Stories: Create a compelling & bold vision that uniquely sets you apart in your industry
(3) Idea Validation: De-risk your venture through early sales or usage and a compelling customer journey
Key Services for a Compelling Strategic Vision
Environmental Analysis
An innovation advisor provides insights into market trends and aligns internal capabilities with strategic goals
• Market Analysis clarifying the key segments most furthering your strategic priorities
• Voice of Customer Research using both qualitative and quantitative methods to deeply understand the unmet needs of top markets segments given existing direct and indirect competitors
• Internal Capabilities & Stakeholder Research to align with top internal priorities, building a coalition for change, while clarifying which needs you can best solve given your strengths and weaknesses
• Market Analysis clarifying the key segments most furthering your strategic priorities
• Voice of Customer Research using both qualitative and quantitative methods to deeply understand the unmet needs of top markets segments given existing direct and indirect competitors
• Internal Capabilities & Stakeholder Research to align with top internal priorities, building a coalition for change, while clarifying which needs you can best solve given your strengths and weaknesses

Impact Stories
An innovation advisor helps craft impactful narratives that resonate with stakeholders.
• Demonstrating Social ROI: Share stories that highlight your organization's impact and social return on investment.
• Engaging Pitch Deck: Create a concise pitch deck that clearly communicates your vision and strategic alignment.
• Business Case Development: Develop a strong business case outlining your strategy and expected outcomes.
• Demonstrating Social ROI: Share stories that highlight your organization's impact and social return on investment.
• Engaging Pitch Deck: Create a concise pitch deck that clearly communicates your vision and strategic alignment.
• Business Case Development: Develop a strong business case outlining your strategy and expected outcomes.

Idea Validation
An innovation advisor guides the validation process, ensuring ideas resonate with the market.
• Sourcing Key Stakeholders: Identify and engage the right individuals within your target market to gather valuable feedback and insights
• Vision Testing: Test new value propositions with customers to validate interest.
• Pre-Selling Strategies: Use pre-selling techniques to gauge customer interest and reduce financial risks.
• Sourcing Key Stakeholders: Identify and engage the right individuals within your target market to gather valuable feedback and insights
• Vision Testing: Test new value propositions with customers to validate interest.
• Pre-Selling Strategies: Use pre-selling techniques to gauge customer interest and reduce financial risks.

Strategic Vision: Innovation Advisor Field Notes
How to create a high-impact strategic vision so you can drive community impact
Gallery view

Messaging and Positioning Template: Five Tips for Success

Strategic Decision Making Framework: Don’t Miss This Essential Tool

Problem Statement Worksheet: 30 Minute Exercise to Clarity

This Problem Statement Template Delivers Results

How to Write a Problem Statement: Avoid These Common Mistakes

Workflow Redesign: Overcoming Objections to Your Positioning

Value Proposition Worksheet: A Systematic Approach

Persona Worksheet: A Systematic Approach

Ideal Client Worksheet: A Systematic Approach

When to Quit Your Job: Questions to Ask Yourself First

Offers: Overcoming Objections in Your Messaging and Positioning

Learning From Data: Messaging and Positioning Template

How to Find Your Ideal Client

Proof: Overcoming Objections to Your Messaging and Positioning

Market Category: Messaging and Positioning Template

Differentiators: 3 Steps to Take Today

Customer Unmet Needs: Key Building Blocks You Cannot Ignore

Get Rid of Confusion with This Messaging and Positioning Template

Quick Micro Feedback with a Well-Crafted Voice of Customer Survey

Tech-Enabled Services Versus SaaS Business Model: Key Metrics

Founder-Market Fit: Essential CEO Skills

Founder Market Fit: Intellectual Curiosity and Unmet Customer Needs

Founder Market Fit: The Overlooked Path to Your Ideal Client Profile
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Donor Retention: Impact Stories for Nonprofit Effectiveness

Build Storytelling Skills for Emotional Impact and Donor Retention

What’s Missing In Your Donor Journey

Successful Donor Retention with Compelling Impact Stories

Ideal Client: Why You Need Strategic Learning

Three Prompts to Uncover Your Founder-Market Fit in Your Innovation Strategy

5 Great Questions for Nonprofit Storytelling and Donor Retention

City of the Future: Co-cities to Empower Communities (Fordham)

City of the Future: Empower Communities (Fast Company)

Responsible Tech: Empowering Communities Through Data Trust (Bloomberg)

The Future of Technology is in Highly Regulated Industries (Techcrunch)
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Housing Innovation: Ideas to Empower Communities (Techcrunch)



